Jacuzzi UK is finding the static housing market good for business. Instead of the expense and inconvenience of moving house people are improving their properties and lifestyles, and installing a hot tub is a great way to add value and improve leisure time in the home. A Jacuzzi hot tub might not yet be top of the list for all households, but there’s a strong trend towards owning a hot tub and sales continue to grow year on year. Offering point of sale credit finance through Consumer Credit Solutions (CCS) is helping that growth.
Duncan Simcox, Commercial Director of Jacuzzi UK, explains: “We see selling finance as a required service to consumers. The CCS products help our customers to afford a quality product and pay for it over a period of time. It’s definitely helped our sales figures – our average selling price has increased since we introduced CCS finance, as consumers can buy exactly what they want, when they want it. We’ve found “Buy Now Pay Later” and the 2 year interest free credit options are the most popular choice for our customers – even consumers who have the cash are choosing finance and upgrading their order. Offering finance allows us to maintain our pricing structure while offering the consumer a deal to suit most situations.
“CCS offers us excellent training and support and is always on hand to help us,” continues Duncan. “In the three years we’ve dealt with them it’s proved to be an invaluable aid to sales”.